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The Process
Every project starts with strategy. No exceptions.
Process + Philosophy
Every project starts with strategy. No exceptions.
I don’t just make brands beautiful - I make them bulletproof.
Before any design work begins, we dive deep with a 2-hour Brand Discovery Workshop. This is where the clarity happens. Over two weeks, I take everything we uncover and turn it into a tailored Brand Strategy Document that defines your audience, positioning, personality, and visual direction. This strategy becomes your brand’s north star.
Why Strategy first?
Because skipping this is like building a house without blueprints. You might get something pretty—but it won’t last, and it won’t work the way you need it to.
Included in Your R15,000 Strategy Investment:
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2-hour live strategy session (online)
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Brand clarity framework
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Deep-dive research
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A full brand strategy document including:
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Vision & mission
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Brand archetype & tone of voice
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Competitor positioning
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Visual direction (starter mood board & font/style suggestions)
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This is a standalone offer. You can walk away with strategy only—or choose to continue with design once your foundation is built.
Second-Tier Packages
Available only after your Brand Strategy is complete.
All pricing is starting rates, final quote depends on scope.
NOTE: I work with a small, talented team—but every deliverable is reviewed, refined, and approved by me. Quality is non-negotiable.